Love Others
People before pipelines. Strategy is only as good as the trust it’s built on.
Mark 12:31
About
About Dr. Paul, DBA
Dr. Paul M. Ress has fifteen plus years in performance marketing that’s fueling marketing AI exploration. He earned his Doctor of Business Administration in Marketing with a 4.0 GPA, and his applied research project was on the adoption of marketing AI. Dr. Paul is currently leading Marketing AI Strategy, Enablement & Governance inside a highly matrixed, regulated organization. For the full path, chapter by chapter, see his Story.
15+
years of performance marketing experience
8-figure
omnichannel media budgets managed
4.0
GPA across both the MBA & DBA
Bio
The short version
Dr. Paul is intensely curious about understanding how AI will transform marketing and the fabric of our world. This site is his exploratory sandbox on the frontier of AI. It’s your opportunity to learn from his lab experiments and thinking. Every page on this site has a provenance mark to indicate if the content Dr. Paul generated is: Human Creation, AI-Assisted Creation, or AI-Collaborative Creation. It’s a transparent way of showing the AI-Human interaction that will help you Bend Your Mind with Dr. Paul.
Values
Human Ops Model
Three values that power how Dr. Paul operates as a human in an AI world.
Have High Agency
Own the outcome, not just the task. If it needs doing, he finds a way.
Philippians 4:13
Do Hard Things
The narrow path is narrow on purpose. Comfort is not the goal. Growth is the goal.
1 Corinthians 9:24
Get in touch
Want the rest of the conversation?
Whether you’re passionate about AI, marketing, or just looking for a conversation that sharpens both of us.
Get in touch